We train SME teams in Dubai and across the UAE to use Claude on the work they already do: one day per room of up to 10, in person or remote, with a follow up at day 30. Your people stop treating Claude like a chatbot and start treating it like a new starter: they brief it properly, give it a real job, check its work, and leave with that job running.
Book a call about your teamSee every price
Your data. You send us one dataset before the day, under a one page agreement. We don't keep it afterwards. It never trains a model.
The best Claude training for a team is built on that team's own work, not a generic course. Look for three things: the day uses your real processes and data, every person leaves with something built that they use the following week, and someone comes back afterwards to check it stuck.
Ours does all three. One day per room of up to 10, in person or remote, on your team's real jobs, with a day 30 follow up included, run by a Claude Certified Services Partner with seven Claude Certified Architects on the team.
A quick test for any Claude course you're considering:
Because that's the difference between a licence that gets used and one that doesn't. A chatbot answers one question and forgets you. A good new starter gets an induction, a proper brief and a written how-to, then does real work that you check and sign off. That's how we teach Claude. In 23 years in the British Army my job was making sure new people could do the job on day one. Same job. New tools.
You can book it with us. A team of 10 to 30 is the size we train most often: one organisational Claude set-up, paid once, then one Team Day for each room of up to 10.
What a team of 10 to 30 pays (all exc VAT, at the introductory set-up price):
| Team size | Training | Set-up | Total |
|---|---|---|---|
| About 10 | 1 Team Day (AED 12,000) | AED 16,800 | AED 28,800 (about USD 7,850) |
| About 20 | 2 Team Days (AED 24,000) | AED 16,800 | AED 40,800 (about USD 11,120) |
| About 30 | 3 Team Days (AED 36,000) | AED 16,800 | AED 52,800 (about USD 14,390) |
The AED 16,800 (about USD 4,580) set-up price runs until 1 January 2027, then it's AED 24,000 (about USD 6,540). Rooms can run on consecutive days or spread across a month. Teams under 10 book one Team Day.
How to book: call +971 55 760 6213, email chris@igniteaisolutions.ai, or send us your team size. Usually a reply the same day. The first step is a 30 minute scoping call.
We can, and it's the exact problem the day is built for. Licences sit unused when nobody has shown people how Claude fits the work they already do, so on the day each person takes one weekly job, builds it into Claude, and leaves with it working.
The day 30 follow up checks it's still in use. If it isn't, we fix it then.
What we usually find when we arrive:
Generic training doesn't fix that. The gap isn't knowledge. It's that nobody has sat down with your team, looked at the actual work, and built something with them. So that's what we do.
It's for SMEs in the UAE whose people do knowledge work: operations, finance, marketing, sales, admin and client delivery. It suits teams of 10 to 30, teams that already pay for Claude and don't use it, and teams where people already use Claude but nobody has agreed what good looks like.
Mixed teams are the normal shape of a day. Ten people from five teams is fine. The morning is shared; from half ten each person works on their own job. The surveyor pulls apart the take-off. The project manager pulls apart the weekly report. The person in sales pulls apart the follow-up.
Already using Claude every day? Those are the best days, because the questions are ready. You go straight to what most teams never reach: judging the confident wrong answer, Projects and skills on your own files, Claude set up against the right folders, and the governance that makes it safe to go further.
Who this is not for:
One day, one room of up to 10, in person at your offices or remote, with the same timetable either way. Before the day we pick one real process with you and build a worked example from your data; after it, we come back at day 30.
We cap rooms at 10 because the afternoon is hands on, and we can't usefully look over more than ten shoulders at once, in a room or on screen. Bigger organisations book several rooms, which also spreads your champions out instead of stacking them in one team.
We publish the timetable in full. You're signing off a day out for your team, so you should be able to picture it before you pay for it.
We pick one real process that eats hours every week. You send us one real dataset. We build something from it before the day.
How it behaves differently from ChatGPT and Copilot on real work, and where each one wins. Including where Claude is the wrong tool, because sometimes it is.
We take a job your team does every week and pull it apart together. Three signs. Five questions. Four decisions. Thirty minutes and you have your first pilot picked.
Judging output. The single largest domain in Anthropic's own certification blueprint, and the one most training skips.
Provided by you. Eaten by us. On a remote day, everyone takes a proper break away from the screen.
We show you what we built from your data before the day. Then we show exactly how, so it stops looking like magic and starts looking like a method.
Their hands on the keyboard. Their real work. Us walking the room, or dropping into each person's shared screen on a remote day.
Everyone demonstrates what they made. This is usually where the sceptic changes their mind, and it is worth more than anything we say all day.
Your red lines. What never goes near a model. Who signs off what. Written down before anyone leaves the room or the call.
Each person writes down three things they will do differently in their first week back. You keep the list. We keep a copy.
We look at what stuck and what did not, and we fix it. Booked before the day ends, in person or on a video call. Included in the price.
Every business asks us the same thing first. So at half ten we stop talking about AI and take a job your team does every week. Three signs that a task is worth looking at. Five questions that map how it actually works, which most teams have never once written down. Four decisions about what to automate and what to leave well alone. You walk out with your first pilot chosen, and the reasoning you used to choose it. That second part is the bit you keep.
The 3-5-4 Method is a framework of IgniteAI Solutions Ltd.
Asking Claude a question and giving Claude a job are different things. A normal chat gives one answer and forgets it. Set up against a folder on your machine, Claude carries the task out. (This is the hand-off way of working Anthropic used to call Claude Cowork, formerly a separate tab and now simply part of Claude.) So we set Claude up on the machines your team uses, connected to the right folders and tools, with the data line drawn before it touches a file. On a remote day we do it with each person over a shared screen.
Every room has one. Arms folded, back row, seen three technology rollouts come and go. They're usually the most experienced person there, and they're not being difficult. They're being sensible. They're also the one everybody else actually listens to. So we build the afternoon around their work. It's the main reason these days still show something at day 30.
Every person leaves with a Claude skill for the job they do most, two or three saved workflows for weekly work, and a written list of three things they'll change on Monday. The business leaves with a worked example built from its own data, written governance red lines, and a follow up booked for day 30.
Every person leaves with:
The business leaves with:
These are illustrations to help you picture the day, not client results. Your day is built on your own work.
Governance comes first, not last. Your red lines are written down at 16:00 on the day, your data is handled under a one page agreement, and the plugin your team trains on starts restricted: it drafts and never sends, reads money and never changes it, and never deletes.
A policy document relies on people remembering it. A rule built into the tool holds while your team is still learning it.
We run Claude training at your offices in Dubai and across the UAE, or remotely. Our UAE office is at Dubai Digital Park, Dubai Silicon Oasis, and we run hands-on Claude sessions there. We also have a UK office, at 66 Paul Street, London EC2A 4NA.
One offer with two prices inside it: the set-up, AED 16,800 (about USD 4,580) paid once (introductory price until 1 January 2027, then AED 24,000, about USD 6,540), and AED 12,000 (about USD 3,270) per room of up to 10. All prices exclude VAT, and the price of a room doesn't move when the tenth person walks in.
We price the room. Most of this market prices the head. Per-head pricing gets dearer the more people you bring, so here it is worked out. A large UK provider currently charges the equivalent of about AED 7,200 per delegate for a one day Claude course. For twenty of your people that's about AED 144,000. With us, the same twenty people is the set-up and two Team Days: AED 40,800 in total, exc VAT. (Comparison figure is a published per delegate rate, correct at August 2026, converted at 4.8 dirhams to the pound.)
Every Team Day includes the scoping call, the worked example built from your data, and the day 30 follow up.
From you, before the day:
We take no commission on licences, and we'll tell you the cheapest thing that works.
Add-ons (all exc VAT): Leadership Strategy Day AED 28,800 (about USD 7,850, up to 8). Specialist days, for example sales or finance. Copilot Day from AED 12,000 (about USD 3,270). Where every team needs a day of its own, that's the Enterprise Programme: fortnightly or monthly workshops, each built around a different team, quoted on cadence and headcount. See all pricing
The day is aligned to Anthropic's published blueprint for the Claude Certified Associate and covers all seven of its domains. It's preparation, not a guarantee: Anthropic say no resource ensures a pass, and neither do we.
| Domain (weighting) | Where it's covered |
|---|---|
| Judging output (21%) | 11:30 |
| Workflow integration (16%) | 13:15 and 14:00, on your own processes |
| Governance and responsible use (15%) | 16:00, your red lines written down |
| Prompting and task execution (14%) | 10:30 |
| Model selection (12%) | 09:30 |
| Configuration and knowledge (12%) | 14:00 |
| Troubleshooting and optimisation (10%) | 14:00, and again at day 30 |
Exam content is confidential and we never teach it.
Probably both, and we'll say so on the day. Copilot lives inside Microsoft 365 and is strong on the documents and meetings already in your tenant; Claude is better on long documents, messy data and anything that takes more than one step to think through.
We show your team which tool wins which job, so nobody loses an afternoon fighting the wrong one. Where Claude beats Copilot, and where it doesn't
Chris Duffy, Founder and Chief AI Officer, leads every day, with the team below.
Founder and Chief AI Officer
Army veteran and ex Special Forces Communicator, 23 years. Certified Chief AI Officer.
Two decades of getting the right information to the right people at the right time, for decisions that mattered.
Claude and Copilot expert, AI trainer
YouTuber and trainer. Has run workshops for Deloitte, Disney, the World Bank and Warner Bros.
He covers both tools properly, which matters when half your organisation is already living inside Microsoft 365.
Solution Architect, AI readiness
A decade in enterprise telecoms as a Solution Architect, now building Bit Pond.
He works the systems side of a rollout: where the tooling has to sit, and what has to be true before a team can use it.
Larger programmes run alongside senior trainers from our delivery network, each with corporate training experience at scale. Named before you book.
We ran it on ourselves first. Claude went live across our own business in February 2026, on the same operating system we sell. Read the founder case study
"As a complete novice to AI I found much of it overwhelming BUT it left me knowing where to start and within days I had streamlined my business down to virtually no admin at all. This has saved me hours and hours every week."
TLR · Trustpilot
"I attended a course led by Chris and learned so much that was immediately actionable. The follow up on the course to see how I was doing was equally useful."
Liz McCormick · Trustpilot
"Great workshop on how to use Claude best, really enjoyed it and learnt a lot. Using it for social media, thank you, Chris!"
Siska Redman · Google
"In a couple of hours Chris taught us a great deal. I came away feeling empowered and inspired. Highly recommend engaging with Chris no matter if you are new to AI, or want to get even more out of it."
Francesca Griffiths · Google
Then you don't need a training day. The Founders plugin is Claude set up around a business of one or two people: you install it, answer its questions at your own pace, then get 2 hours one to one with a trained IgniteAI practitioner, at an AED 13,200 (about USD 3,600) launch price, exc VAT.
It puts your weekly work on a schedule and sets up the three workflows from Anthropic's Claude for Small Business plugin that fit how you work. It drafts and never sends, money is read only, it never deletes, and anything a client will see waits for you. See the Founders plugin
Training built on your team's own work, not a generic course. Look for three things: the day uses your real processes and data, every person leaves with something built that they use the next week, and someone checks in afterwards. Ours does all three: one day per room of up to 10, in person or remote, with a day 30 follow up, run by a Claude Certified Services Partner.
With Ignite AI Solutions. A team of 10 to 30 is the size we train most often: a one-off set-up, then one Team Day per room of up to 10. 10 people is AED 28,800 (about USD 7,850), 20 people is AED 40,800 (about USD 11,120) and 30 people is AED 52,800 (about USD 14,390), all exc VAT, at the AED 16,800 introductory set-up price that runs until 1 January 2027. Call +971 55 760 6213 or email chris@igniteaisolutions.ai.
We can. Licences go unused when nobody has shown people how Claude fits the work they already do. On the day each person takes one weekly job, builds it into Claude as a skill, and leaves with it working. The day 30 follow up checks it is still in use.
Yes. We run Team Days at your offices in Dubai and across the UAE, or remotely, and our UAE office is at Building A1, Dubai Digital Park, Dubai Silicon Oasis.
Either. We run the day at your offices or remotely, with the same timetable, the same build from your data and the same day 30 follow up.
The set-up is AED 16,800 (about USD 4,580), paid once, at the introductory price until 1 January 2027, then AED 24,000 (about USD 6,540). Training is AED 12,000 (about USD 3,270) per room of up to 10. About 20 people comes to AED 40,800 (about USD 11,120) in total, exc VAT. Every price is published on our pricing page.
You send us one dataset before the day under a one page agreement. We use it to build a single worked example. We do not keep it afterwards and it never trains a model. The agreement covers retention, scope and deletion in plain English.
Everyone attending needs a working Claude account. Pro or Team gets the most out of the day because we cover Projects, skills and longer context. We tell you exactly what to buy on the scoping call, and we take no commission on it.
Yes, and it is the normal shape of a Team Day. The morning is shared. From half ten each person works on their own job: their own process through the 3-5-4 Method, their own skill built in the afternoon, their own three things for Monday. Where each team needs a full day of its own, that is the Enterprise Programme.
Both. A Project holds what Claude should know about a piece of work: your files and context. A skill holds how a job gets done, so it runs the same way every time. On the day each person builds a skill for the job they do most, because that is the thing still working three weeks later.
No. The day is built for knowledge workers in operations, finance, marketing, sales and admin. Nobody writes code or touches an API.
The Founders plugin will serve you better. It gives you best-practice foundations to build on: you run /start, then get 2 hours one to one with a trained IgniteAI practitioner, at an AED 13,200 (about USD 3,600) launch price, exc VAT.
Tell us on the day and we keep working until it does. That is also what the day 30 follow up is for. We would rather fix it than keep the fee and collect a bad review.
Tell us how many people, where they are, and which job eats their week. We'll come back with dates and a price, usually the same day.
Send your team sizeSee every price
+971 55 760 6213 · chris@igniteaisolutions.ai
Ignite AI Solutions FZCO, Building A1, Dubai Digital Park, Dubai Silicon Oasis, Dubai. Company No. 80682. Ignite AI Solutions Ltd, 66 Paul Street, London EC2A 4NA. Company No. 16194166.
About the author
Chris Duffy Founder and Chief AI Officer, Ignite AI Solutions
Chris is the founder of Ignite AI Solutions, a Certified Chief AI Officer and one of the Top 20 AI Leaders of 2026. He is a member of the UKAI Council supporting accredited pathways for upskilling. A UK Special Forces veteran, he now helps SMEs in the UAE and the UK adopt AI safely and effectively.